Considering the world is divided into various perspectives, two major sectors are dominating- one is business and another one is science & technology. These two sectors compete to gain ultimate growth and advancement in their respective area as well as the broader spectrum of all industries. Every alternative day they are showcasing new models, tools and editions. Although, being competitive in acquiring faster growth, business and science & technology complement each other in becoming more valuable. Business helps science and technology to be sold and gain market value; science and technology helps businesses to flourish more and to be competent with time. Talking about being competent with the world, businesses are collaborating with the latest technology- Artificial Intelligence or AI.
Artificial Intelligence is a technology that imitates human intelligence by machines through analysing human emotions, sentiments, thinking patterns, behaviours and activities. AI now is used in every sector of worldly life, from religious aspects to rocket science. Thus, businesses are not deprived of using AI to improve their functionality. In this write-up, we will try to shine a light on what AI tools businesses can use, with the answers of how and why.
Mentioning some common Artificial Intelligence tools, their areas of usage and reasons that businesses nowadays are using to leverage their operations and profitability:
- Luzmo: Data visualisation and exploration tool while building customer-facing analytics, exploring data visualisation either in data to text or data to charts which gives proper insight into a firm's valuable information.
- Github Copilot: Assistance in finding programming and coding bugs or mistakes is the specialisation of this tool by which a developer can save much time and be more accurate.
- HubSpot: A platform to generate any kind of writing, creating one-page websites and graphing CRM data by which a firm can save time, and money and do instant functionality.
- Glassix: A space that supports outstanding customer service through conversational chatbot along with smooth CRM assurance for small enterprises which helps to take necessary steps towards customer satisfaction leading to retaining customers.
- iSmartRecruit: Automated recruitment process provider that consists of “Applicant Tracking Systems (ATM)” and helps firms to do their HRM functions easily, ensuring cost, time, access use and resource reduction.
- Chat-GPT: Conversational chatbot that helps businesses write organisational emails, promotional writings, and solutions to instant queries that lead to accuracy and efficiency.
- MidJourney: Renowned AI image generator used to create graphics from text instructions which ensures unique graphics, saves cost and time for graphics designers and enriches promotional activities.
- Jasper: Marketing tool for business firms which provides customised content generation from specific prompts leading unique and up-to-date marketing emails, posts and customer services, helps in Search Engine Optimization.
- Salesforce Einstein: An AI-driven solution which includes predictive analytics, lead scoring, personalisation, automation, customer insights, chatbots, and virtual assistants to optimise business processes and enhance customer experience.
- Otter.ai: An aid for writing notes and summarising meetings at a faster pace by collaborating with the team in the live transcript, allowing commenting and highlighting key points, which helps accelerate business efficiency.
- Asana: A project management tool that helps in marketing campaigns, developments and sales projects allowing firms to know about project details, summaries and statistics instantly, contributing to achieving faster decision-making.
- Upmetrix: A tool that helps to write business plans including financial structuring, and content generation by analysing business type, customer demand and business operations that aim to achieve accuracy, efficiency and profitability
As each second passes by new tools and techniques are emerging, helping businesses to choose the perfect fit. However, above mentioned are the latest and most used tools by business firms all over the world to achieve success. On a certain note, to the interested ones, Intelsense AI, a Bangladeshi company has brought almost every tool for their client organizations in total 7 products and services, namely- SenseAI, Sense Speech, Sensevoice, Sensebots, Airvoice, and HIA, leveraging both their own and customers operational excellence as well as opening new skyline for the companies which are considering using AI tools in their organisation.
References
- Laskowski, N., & Tucci, L. (2024a, April 15). What is artificial intelligence (AI)? Everything you need to know. Enterprise AI.
- Lee, J., Suh, T., Roy, D., & Baucus, M. (2019). Emerging technology and business model innovation: the case of artificial intelligence. Journal of Open Innovation: Technology, Market, and Complexity, 5(3), 44.
- Bharadiya, J. P., Thomas, R. K., & Ahmed, F. (2023). Rise of Artificial Intelligence in Business and Industry. Journal of Engineering Research and Reports, 25(3), 85-103.
- Bharadiya, J. P. (2023). Machine learning and AI in business intelligence: Trends and opportunities. International Journal of Computer (IJC), 48(1), 123-134.
- IntelSenseAI | Sense the Future. (n.d.). https://www.intelsense.ai/